VENDORS - We welcome you to the 2017 Head of the Schuylkill Regatta

Deadline for Payment: September 22, 2017

REGISTRATION WILL OPEN AT REGATTA CENTRAL ON JUNE 19, 2017 – CLICK HERE!

We look forward to welcoming you to the 2017 HOSR.

Regatta Dates: Saturday, October 28, 2017 & Sunday, October 29, 2017

Deadline to Pay Vendor Fee: September 22, 2017.

WHY BECOME A VENDOR or EXHIBITOR?

The Head of the Schuylkill Regatta (the Regatta) invites you to join us and celebrate rowing on the iconic Schuylkill River for 46 years the Regatta has brought thousands of athletes to Fairmount Park for what is considered to be one of the best run, and most challenging head races in the U.S. It is Philadelphia’s largest and most inclusive regatta, attracting novice to Olympic rowers from the Mid-Atlantic region and beyond. The event’s popularity recently required an expansion from one to two full days.

THE AUDIENCE

The Regatta is attended by competitors, their families, friends and fans, as well as the many residents who routinely utilize the recreational draw of Fairmount Park to walk, run, bike or rolle blade. This very large audience reflects highly desireable demographics, including:

  • Over 8,500 competitors of which approximately
    • 40% are high school students
    • 30% are college/university students
    • 20% are masters — over the age of 27
    • 10% are club, elite and other categories
  • 30,000 to 40,000 spectators over two days
  • Attendance from the greater Mid-Atlantic region with strong representation from the Philadelphia area and New Jersey, but also drawing from Massachusetts, Conneticut, New York, Maryland and Virginia.
  • Above average household income of $110,000 to $150,000, and above average educational attainment with 87% being college graduates and 60% holding advanced degrees.
  • More than 350 volunteers working the Regatta weekend.

Who Should Come?

While the Regatta has always been an obvious venue for enterprises selling or exhibiting rowing related gear, equipment, artwork and memorabilia, the demographics support a broader range of goods and services offering life-style enhancements. Examples include:

  • Any non-rowing specific sports merchandise such as socks, headbands, backpacks, footgear, headwear, sunglasses, etc;
  • Health related products and services such as fitness clubs, organic foods/snacks; nutritional supplemens, massage and chiropractic services;
  • General apparel appealing to the athletically inclined and/or eco-conscious consumer;
  • Financial services, including banks, insurance companies, investment bankers;
  • Unique and handcrafted items and giftware, particularly those appropriate for the upcoming holiday season!

Why You Should Come

The Regatta provides the opportunity to connect directly with your target customer, build relationships and increase sales. Our venue allows our marketing partners access to a critical mass of competitors and spectators…and activity from beginning to end of the Regatta events. Attendance will build positive public relations by supporting one of the largest and longest established events for rowers of all age groups and experience.

Advantages of the Regatta include:

  • A vibrant centrally located Festival Area accessible via free transportation along Kelly Drive;
  • A single Festival Tent with vendors, results, awards and entertainment, designed to draw in your target audience;
  • Low Fees for two days of exposure;
  • On-site Security over Friday and Saturday nights
  • Reserved vendor Parking for one vehicle.

Important Dates and Times

Regatta dates:                              Saturday, October 29, 2016

Sunday, October 30, 2016

Deadline to pay vendor/exhibitor fees:  September 23, 2016

Move in for vendors/exhibitors:     Friday, October 28, 4:30pm

Saturday, October 29, 6:00am

Move out for vendors/exhibitors:   Sunday, October 30, 4:30pm

Race schedule:                             Saturday, 8:00am – 4:50pm

Sunday, 8:00am – 4:00pm

Award ceremonies:                       Saturday: 2:00pm in Festival tent

Sunday: 2:00pm in Festival tent

The Venue

Festival Area

The Regatta holds an exclusive permit for the exhibition and sale of all merchandise during the two-day regatta in the area bounded by Sedgley Boathouse/Boathouse Row on the south to the East Park Canoe House on the north (Permitted area). The Regatta festival is located at the Three Angels Statues located approximately 1 mile north of Boathouse Row, and midway within the Permitted Area. It adjoins the official launching area for out-of-town boats identified as Angels dock on all maps. The festival site includes the main festival tent, race commentary and announcing, food and boat vendors.

 

 

 

 

 

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